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This is why over 5,000 customers love us:

  • Elegant and functional, a must-have!
    Clara V.
  • A piece of Italian style, wherever I go.
    Francesca B.
  • Goodbye hand luggage anxiety! I was looking for a bag that met the strict dimensions of low-cost flights (40x25x20) to the millimeter without looking like a generic sports backpack. Highly recommended!
    Marco T.
  • My perfect partner for the gym and the weekend!
    Matteo G.
New Nursery Collection

DEDICATED TO OUR CHILDREN
with Love and Craftsmanship

Introducing Buddy, the unique backpack designed to accompany them into the world of nursery school. Personalized in our workshop with high-durability heat-pressed application: soft, crisp, and ultra-wash-resistant!

20% Welcome Discount Use code at checkout
BUDDY20
CUSTOMIZE BUDDY WITH 20% OFF 🎒
€65,00 €52,00
Buddy Personalized Nursery Backpack

Si torna alla realtà

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The values of WOO

  • Handmade in Puglia

  • Female Business

  • Planet Lovers

  • Zero Waste
Find out more

100% Water resistant

Our raincoats are designed to be completely waterproof and resistant to heavy rain, with a water column of approximately +10,000 mm on our standard models.  

Discover our raincoats!

  • Italian craftsmanship

    Each garment is handcrafted in Puglia, within a short and controlled supply chain, with real attention to detail. By three wonderful seamstresses

  • Built to last

    Garments designed to last: durable fabrics, essential design, and daily functionality. We offer a repair service

  • Circular Economy

    Safe materials, waste recovery, and responsible production. Choose to wear something that lasts.
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WEEKEND BAG

WOO Raincoat

  • Zero Waste
  • Approved as carry-on luggage
  • Machine wash at 30°C
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THEY WRITE ABOUT US:

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Giulia and WOO

Ethics, Genderless and Apulian Craftsmanship: these are the pillars on which Giulia's brand is based, with love, passion and determination.

Discover our manifesto

CONTACT US